Competitor Analysis Workbook

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Who Is This For

If you want to know how to win a competitive bid, you will need a deep understanding of both your prospect, and the competition. This Excel template will help you focus your efforts on finding out the most important information you will need to position your offer in the most favourable light.

This is not an easy exercise, but essential! Remember, your competitors are doing the same, so you must beat them at their own game. If you need more assistance, try out Calculators, and also purchase (and read) our e-book “How to write tenders and proposals that win”.

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